Challenge: Design a packaging solution that is versatile and economical.
Solution: NW Nut Confectionery is a family-owned business based out of Ridgefield, WA. When we first met with Theresa, we were drawn to her energy and the story behind her delicious snacks. We felt the packaging had to reflect the hand-crafted history of her product. We explored raw, natural materials with a touch of color, in the form of a label, to distinguish the flavors. Theresa had an interest in an opening that allowed the product to be visible through the packaging. That idea evolved into the creation of a die cut for the logo type.
Services: Branding and packaging design